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MYKITA Method Design

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MYKITA: Crosby

MYKITA Eyewear’s first US location, in the NoLita SoHo-Cast Iron Historic District, used a newly constructed steel façade that references the neighborhood context to create a radically transparent open view to the inside of the retail space.

MYKITA Method Design
MYKITA Method Design

Directly off of the window is the dramatic white, bright steel and LED system that both displays MYKITA's unique frames, and provides bright lighting for guests to test eyewear. The result is a window-shopping experience of radical discovery on this quiet SoHo Street.

MYK
MYK
A radical storefront that combines a contextual façade with an ultra-contemporary bright display system that vibrantly lights the customer, store, and street
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